With the corporate office 8,000 miles away and the corporate ad agency 4,000 miles away, the in-house marketing team at the Mandarin Oriental, Washington, DC, needed a go-to firm with feet on the ground in the US. From in-room guest information cards to group sales brochures and incentives packages, WHYFOR is continually tasked with upholding the international corporate brand while getting the sales team the tools they need quickly. |